Sunday, June 5, 2011

Economics of Tea


Tea is the most popular drink in the world in terms of consumption. Its consumption equals all other manufactured drinks in the world — including coffee, chocolate, soft drinks, and alcohol — put together. Most tea consumed outside East Asia is produced on large plantations in India or Sri Lanka, and is destined to be sold to large businesses. Opposite this large-scale industrial production there are many small "gardens," sometimes minuscule plantations, that produce highly sought-after teas prized by gourmets. These teas are both rare and expensive, and can be compared to some of the most expensive wines in this respect.

India is the world's largest tea-drinking nation although the per capita consumption of tea remains a modest 750 grams per person every year. Turkey, with 2.5 kg of tea consumed per person per year, is the world's greatest per capita consumer.

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